Focused on stopping the guesswork and reducing the number of gifts that end up in the bin next month by considering âdo they want it, do they need it, and will they still appreciate it in a few weeks?â Our vision is to untrash playrooms, landfill and oceans from harmful plastics by making it easier for people to choose sustainable ways for children to play, be inspired and create lasting memories. The challenge is how to achieve the triple tick: Quality Affordable Desirable SPARK POP wants to see more gift champs equipped with alternatives, including a SPARK POP Gift Card. Designed to feed curiosity and LEVEL UP a childâs identity minus the junk. Using recyclable materials with packaging, along with encouraging old toys to be recycled with TerraCycleâs Zero Waste Boxâ˘, assists our mission with reducing plastics and toys that go to landfill. We encourage ways to educate, inspire, entertain and get children ACTIVE by venturing out into new environments and trying new things, rather than buying toys and games that could end up in landfill within a few weeks or months! Longer-lasting than a toy, SPARK POP experiences unlock everlasting memories, new interests, friendships and bring families closer together.